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The brewer goes to great lengths to get its employees involved in the creation of a supportive corporate culture

For the 3,500 employees of Molson Coors Canada, from president and CEO Dave Perkins on down, a corporate framework called Our Brew defines who they are.

Our Brew wasn't initiated by the executive branch or by an expensive group of external consultants who specialize in personnel issues. Unionized rank and file members put a suggestion forward following the landmark $6-billion US merger in 2005 of Molson Inc., the Montreal brewery founded in 1786 by John Molson, and Adolph Coors Company of Golden, Col.

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The beer industry will soon get an injection of Chinese ambition as the Yanjing Brewery of Beijing has announced plans to become one of the top five beer makers in the world by 2015.

It’s not lacking for size in 2011, though, as the brewing facility is stationed on 550 acres and employs nearly 20,000 individuals. While its focus is on the flagship and namesake pale lager, Yanjing also produces a number of other beverages, including soft drinks, flavored teas and a plum syrup drink very popular in China.

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MillerCoors LLC is adding a twist to its summer line up with plans to unveil Miller Genuine Draft 64 Lemonade. The flavored beverage will hit store shelves in May.

The company, a combined U.S. entity of Molson Coors and SABMiller, will launch Miller Genuine Draft 64 Lemonade as a limited summer brand, with an eye toward capitalizing on consumers taste for flavored beer, according to the Business Journal of Milwaukee. The beverage will be available in six- and 12-pack bottles and 12-pack cans through Labor Day.

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A BREWING giant has moved to quell fears that staff in Burton could face redundancy.

Several workers from Molson Coors contacted the Mail after a meeting was held with staff from the kegging and stock control department, to inform them that a consultation had been launched as a result of possible changes to ‘shift patterns and working practices’.

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Dutch beer brewer Heineken has strengthened its platform for growth in Nigeria via the acquisition of two holding companies from the Sona Group. The transaction price has not been disclosed.
The two acquired businesses have controlling interests in each of the Sona, IBBI, Benue, Life and Champion breweries in Nigeria.

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This is a link to a video of huge fermentation tanks being moved from the port on the great lakes to the Molson plant in Toronto. There have been many delays along the way. Hydro lines have to be disconnected and move because of the size of the tanks.Labatts London did this a number of years ago.

http://www.youtube.com/watch?v=jp85GPgHzh4

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Gregor Kessler, Hamburg
04.01.2011Konzern verkauft Marken und Produktionsstandort in Dresden // Käufer Frankfurter Brauhaus wächst schnell mit Handelsmarkengeschäft

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This is in North America but it could be the start of Global job loses

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Molson et Labatt veulent augmenter le prix de la bière
(Québec) Molson et Labatt souhaitent augmenter sensiblement le prix de la bière. Beaucoup plus que l'indice des prix à la consommation (IPC) comme le permet la formule actuelle.
Les deux grandes brasseries réunies au sein de l'Association des brasseurs du Québec ont retenu les services d'un lobbyiste afin de les aider dans leurs démarches pour convaincre le gouvernement québécois de permettre une hausse des prix qui pourrait atteindre et peut-être même dépasser 5 %.

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Worldwide beer consumption has increased by over 3% per annum during the last ten years and the top ten brewers now account for over 60% of global beer volume, compared to 38% in 2000. A new report by Rabobank titled ‘Value creation in the Beer Sector through M&A activities’ looks at changes in the beer sector in the last decade. Following consolidation, four leading global brewers have emerged. These four beer companies – AB InBev, SABMiller, Heineken and Carlsberg – have tripled their combined market share since 2000 and have almost quadrupled their volumes.

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