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These tactics have already taken place in Canada under AB-InBev. With the American Teamsters coming up in the next two years.

A warning strike has halted production on Thursday in the State Brewery Weihenstephan. Just over 30 employees - virtually the entire film - the total of about 100 people laid down their work for two hours. The striking workers chanted: "A new collective agreement ago, otherwise we will give no peace." And: "Who says no to battle today, will tomorrow be without work." With whistles and rattles made the employees of the State Brewery air their displeasure. They wore bright orange vests with the imprint "strike."

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Mr. Long, now president and chief commercial officer, will assume the post June 1, when CEO Leo Kiely retires.The succession was expected to take place in June, but the company and Mr. Kiely remained mum on the timing, including during the brewer's annual distributor meeting in March. Their silence and the lagging sales of the core Miller brands helped fuel speculation on whether and when Mr. Long, CEO of Miller Brewing Co. before the merger, would ultimately take over the top spot.

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BRUSSELS, Belgium, Anheuser-Busch InBev today released its 2010 Global Citizenship Report. The publication details AB InBev's progress toward goals and initiatives that form the company's Better World program including the three pillars of promoting responsible drinking, protecting the environment, and giving back to the communities in which AB InBev employees live and work. The report is available to view and download on AB InBev’s website at http://www.ab-inbev.com/go/social_responsibility.cfm

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Russia may ban sales of beer in plastic bottles, Kommersant daily said, citing a new draft of a controversial law which which brewers say could hurt their sales.
Russian brewers sell nearly half their beer in plastic bottles, Kommersant said.

The new draft, which was sent to the government for review before progressing in the State Duma, or lower house of parliament, bans sales in PET plastic bottles from January 1, 2013.

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“Environment Agency – The company was fined £500 on each of three charges of breaching its permit and £800 on failing to notify the Environment Agency of the breach, without delay. The company was also ordered to pay costs of £8,225 to the Environment Agency which brought the case

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Dutch brewery giant Heineken has reported higher than expected sales for the first quarter of 2011. Total turnover was also up, according to a Heineken press release. Sales grew in all the regions where the company operates.

Heineken’s acquisition of the beer division of Mexican beverages concern Femsa played a major role in the increase in turnover. Total sales amounted to 33.8 million hectolitres of beer, 44 percent more than the same period in 2010. Analysts had expected a total volume of 32.8 million hectolitres.

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MOSCOW: Anheuser-Busch InBev, the brewer, is testing a new approach to "digital merchandising" that could boost its effectiveness at the point of sale.

The company has allied with Accenture, the consultancy, on the programme, which aims to provide high-speed information concerning product placement and presence in stores.

Alongside reducing the number of occasions when its lines are out of stock, this effort seeks to ensure trading partners stick to their commitments, thus driving up sales in the aggregate.

One aspect of such a process is regularly taking digital pictures of goods, and prices, in stores, then monitoring data to assess stock levels and retailer compliance, measured against key benchmarks.

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Agency’s Revised Plan May Thwart
PPESA’s board to choose between keeping six enterprises or adopting
new strategy

The aspiration of Heineken NV to expand into the Ethiopian market rests with the board of directors of the Privatisation and Public Enterprises Supervising Agency (PPESA) that is to decide whether to follow through with the agency’s amended plan to retain six enterprises under government ownership.

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Sharp’s Brewery, the Cornish brewer bought by Molson Coors in February, has announced record sales and revealed plans to increase production.

Sharp's: recently bought by Molson Coors
In total 9,088 firkins were sold for the week ending 8 April 2011, the highest weekly sales volume since the brewery’s launch in 1994. Sales of its flagship brand Doom Bar have grown by more than 45% this year.

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Expecting a consolidation wave in the future, Chairman Povl Krogsgaard-Larsen told Reuters in an interview on Thursday that Danish brewer Carlsberg is well prepared to take the next step, after its 58 billion crowns acquisition of Scottish & Newcastle in 2008.

"Of course, Carlsberg can raise a significant amount of capital, but this is not a signal that an acquisition is impending," Krogsgaard-Larsen said. "We don't have any such plans at this moment."

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